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Next Gen Marketing Group
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Next Generation of Marketing Resources and Support
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March Madness is Here! No, I Don't Mean College Basketball. I Mean Q1 is Almost Over and Your Company's Revenue is Behind Plan. Must Be Marketings' Fault Right? What To Do?
Colleagues: I love March Madness. As a former college athlete, I have always had a huge passion for sports, love to compete, and have felt that many of the attributes you develop in competitive sports carry over to being successful...
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New Ways to Stretch Your Marketing Budget in 2011
Colleagues: As a senior marketing executive and former CMO/VP at large public and also early stage companies, I have first hand experience this time of year fighting the battles with the CFO, CEO and Board justifying why Marketing is a...
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It's Time for New Business Models to Drive How Companies Operate and Work Efficiently.
Dear Colleagues: I hope all of you are as glad to see 2009 go as I am and also as excited about the possibilities we all have in 2010. While the recession and economic challenges have been a test for...
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The Next Generation of Business Models - It Has to Be Now
As we all listen to the gloomy economic news on a daily basis, witness huge layoffs from major companies across a variety of industries, see stock values plummet, and observe the federal government issuing huge bailout packages to corporate America,...
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