NextGen BrainTrust™ Affiliate Experts

 

The NextGen Marketing Group™ has a growing national group of talented marketing experts available to work with our clients who have chosen to provide their expertise to clients of NextGen Marketing Group through our Affiliate program. Affiliates are fully screened, approved and trained marketing experts and are supported by the NextGen Marketing Group systems, processes and infrastructure.

 

Meet some of our NextGen BrainTrust™ Affiliate experts (listed below by regional location—West, Rocky Mountain, Central, East, Canada and Latin America):

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WEST REGION:

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Resource Expert: Kim LaPlante – Seattle/Bellevue, Washington

Kim Laplante

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Business Development
  • Alliance Management
  • Channel Management
  • Go-To-Market Strategy
  • Product Launch
  • Project Management

 

Industry Expertise:

  • Software
  • Telecommunications
  • Technology
  • Small Business

 

Biography:

Kim LaPlante is a senior level professional with more than 20 years of combined marketing, business development, sales, operations and project management experience, having worked with companies spanning Fortune 100 to mid-sized and start-up.  She has managed multi-million dollar programs, overseen complex projects that reach across multi-functional business units and stakeholders, and developed and grown strategic partnerships with companies such as OpenText, Microsoft, MCIWorldCom, Concord Technologies, Vizit, and Applied Global Technologies.

Kim collaborates with organizations to help them reach their goals through strategic, relevant and contextualized marketing, communications & leadership consulting services.  She specializes in business development, alliance management, and channel management programs designed to drive top line revenue.  She has proven performance in translating strategic plans into executable action plans.  With her passion for leadership development, she has also delivered leadership development training to executive leadership teams, and corresponding company associates worldwide.

She founded DoubleFly, LLC, a consultancy that focuses on strategic planning; value proposition development; channel program development; go-to-market strategy; and project management.  Her professional reputation and philosophy is based on three principles:  integrity, execution, and accountability.

Kim received both her BSBA in MIS and MBA in Marketing from the University of Colorado, and also holds a Certificate from the Executive Program in Financial Management from Cornell University.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level, Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Irit Gillath – Santa Barbara, CA./Lawrence, KS

Irit Gillath

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Technology Business
  • Marketing and Sales Strategy
  • Product and New Technologies Marketing
  • Marketing Execution

 

Industry Expertise:

  • Cloud Computing and Managed Services
  • Telecommunications
  • Technology

 

Biography:

Irit Gillath is a marketing executive with over 15 years of experience in telecom business-to-business marketing and business development with a long track record developing strategic partnerships and managing cross-media global marketing. Unique combination of both technological expertise and strategic global marketing management experience allow her to bring companies to the next level of successful marketing while building go-to-market strategies and plans for companies in all sizes. Irit has proven accomplishments in developing, marketing, and supporting technology products, strategic partnerships, and channels on a global scale generating millions in revenue, consistently increasing companies’ profitability. She has a proven record of long term strategic planning, brand and messaging building, global product launches, balanced with leadership, and excellent interpersonal and analytical skills.

Irit managed telecom equipment vendor’s global go-to-market marketing strategy planning and execution of the company’s solutions to global service providers, tier 2/3 providers and utilities. Focusing on the access networking, carrier cloud, mobile backhaul for LTE, 2G/3G, small cells and FTTx markets. She led companies positioning and strategic direction, core messaging, and effectively communicate their product values and strengths to customers, partners, and internal staff, resulting in thousands of new sales leads and new project. She managed multiple global product launches that integrated digital, social, and traditional advertising, resulting in tripled press and analyst coverage ,double social media exposure and dramatic increase of sales. She also led implementation of marketing automation solution that increased customer engagement and lead qualification while improving inbound and outbound marketing and reporting.

Irit developed and negotiated ventures and partnerships including an OEM partnership between Telco Systems & Motorola mobility, which generated millions of dollars in its first year. She initiated partnership with strategic partners with complementary technologies and channels, while creating joint selling solutions for ecosystem partners and new solutions for the service providers market. Her work with Telco Systems grew the company sales from $1M in the IP networking market to over $100M, and helped the company to build a solid brand in its market.

Irit works today with NextGen Marketing Group™ clients across the country as an outsourced marketing and business advisor to address growth challenges and expansion opportunities. Irit joined NegtGen after working with companies in the communications and data communications arena that include Telco Systems, Qualcomm, and NICE. She has an MBA with marketing emphasis and BS in Industrial and management engineering from the Technion Israel Institute of Technology

 

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level, Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Bill Ezell – San Francisco Bay Area, California

Bill Ezell

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Innovation
  • Go-to-Market strategy
  • New business creation
  • Product roadmap
  • New technology marketing
  • Marketing and sales execution expert

 

Industry Expertise:

  • Technology Industry
  • Start-Ups
  • International
  • Telecommunications

 

Biography:

Bill has over 25 years’ experience in providing strategic and operating leadership for start-ups launching their venture or companies seeking transitions to increase value and drive new revenue growth.  With significant experience in venture launch and market entry, Bill provides competitive business and market strategies that accelerate access to new markets and customers.  Bill provides firm decision making and solid team building skills and proven methodologies to accelerate access to new markets and customers.

Bill maximizes valuation using differentiated strategies at the business, market and product levels and conducts customer and product trails to prove the business concept, product viability, market strategies and to acquire new revenue. This market validation is critical to securing investor interest and in the creation of sustainable revenue processes.

Bill served as a founding member of new business units with Tymnet, Inc, the world’s first commercial packet network service, 3Com’s Major Accounts Business Unit and Bay Networks’ Telco Business Unit. Bill has also served as founding management of several technology start-ups.

Currently, Bill manages Client Success Group, Inc, a consultancy he founded in 2002 and today operates globally with partners and associates.  Bill serves on numerous advisory boards and maintains an active presence in various start-up communities.  Bill is also a principal partner in TeleGroup Venture Partners, a consortium to help early stage technology ventures create and structure their venture and to prepare for funding.

Bill attended San Jose State University followed with a Graduate Program work at Golden Gate University in Telecommunications Management. Bill and Client Success Group are members of the Irish Technology Leadership Forum and contributing members to several Bay Area and National working groups and forums dedicated to revenue and business performance improvement.

Bill’s global network includes China, UK, EMEA, Australia and North America markets.    CSG’s client portfolio includes start-up ventures from Scotland, Ireland, France, South Africa, Middle East, Australia, Canada, Mexico and North America.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Russ Sharer – Santa Barbara, CA

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

 

Functional Expertise:

  • Strategic planning
  • Message development and communication
  • Target market definition
  • Integrated sales and marketing plans
  • Channel development, partnership development
  • Management, team creation and leadership.

 

Industry Expertise:

  • Telecommunications
  • B-B
  • Data networking
  • Internet
  • Cloud computing
  • Wireless/Mobile

 

Biography:

Russ Sharer is a marketing professional with over 25 years of experience in business-to-business marketing, including successful software and network equipment start-ups.  He has also served as marketing, sales and/or business development officer in public companies such as Ericsson and Rockwell.  His expertise is helping businesses figure out how to grow by better understanding their markets and opportunities; honing products, messaging and sales strategies to fit with real customer demand; and building marketing and sales channels, partnerships and programs to succeed.  He has worked extensively in North America and Europe.  He has also been involved with seven successful M&A efforts.

Since beginning work as a consultant in 2011, Russ has been advising start-up businesses with business planning and helping them raise capital, as well as building low-cost, high-results sales plans. Russ was previously at Occam Networks, serving as Vice President of Marketing helping the company to become a top supplier of broadband equipment in North America, and as Vice President of Marketing and Sales when in 2006 Deloitte Touche named the company Fastest Growing High Technology Company in North America.  At Occam he was the lead marketing executive as the company grew from a pre-product start-up to over $100M in annual revenue, and helped Occam build the number one brand in its market.  He led all marketing and sales due diligence on Occam’s three acquisitions, and helped the company launch its products and sales efforts in North American and EMEA markets. Previously he held executive roles at Ericsson, where he led the launch of its IP Network Backbone solutions offering, now a part of all 3G and LTE networks; and Xircom where he ran the LAN adapter business.  He also led the marketing and sales effort for MediaOne in the launch of Connect, its entertainment oriented CLEC built to deliver connectivity and services for the motion picture and television industry.

Russ works today with NextGen Marketing Group™ clients across the country as an outsourced marketing and sales executive and business advisor to address growth challenges and expansion opportunities. Russ has a BS in Industrial and Systems Engineering from Cal Poly San Luis Obispo, and is working towards a Masters in Organizational Leadership from Gonzaga University.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Neal Leavitt – San Diego, CA.

Neal Leavitt

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Copywriting
  • Marketing communications
  • Media relations
  • Public affairs
  • Public relations

 

Industry Expertise:

  • All industries

 

Biography:

Neal brings to clients a unique blend of more than 25 years of global marketing communications/public relations expertise.  He established San Diego County-based Leavitt Communications in 1991. Clients he has worked with over the years have encompassed a wide variety of vertical markets in both the public and private sector.  Some of these have included architecture, biotech, education, engineering, environment, financial, healthcare, industrial, real estate and technology.

As a journalist, Neal has served as a city editor, copy editor and reporter for major California newspaper chains, covering everything from business to technology to travel.  He has been a contributing writer to IEEE Computer since 1998 and is one of the featured tech bloggers on iMediaConnection.com.

Neal received a BA in communications from UC-Berkeley and an MA in journalism/public affairs from American University in Washington, DC.  He has lived abroad and traveled extensively to more than 80 countries worldwide.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – RESOURCE LEVEL HERE

HOURLY RATE – STANDARD/LIST

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Resource Expert: Geoff Wilson – Huntington Beach, CA

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

 

Functional Expertise:

  • New brand introductions
  • Private label
  • Co-Packing identification & negotiations
  • Bringing new products to market
  • Food brokering
  • Marketing
  • Branding
  • Licensing
  • Package development/design
  • Food distribution

 

Industry Expertise:

  • Consumer packaged goods
  • Food and beverage services

 

Biography:

Geoff Wilson leads a Sales and Marketing company specific to Consumer Packaged Food Products sold in the U S and Canadian Markets. Geoff works with companies entering the Supermarket or Club Channels bringing new and innovative products to market. Brand building is assisted through grass roots development, licensing and/or brand acquisition. Brokering and direct vendor product acquisition is completed based on the needs of customers and clients. Past and present Brands included are Yves Veggie Cuisine, Henry Weinhards, Atkins, Weight Watchers, Zone, LEANwich, Monica Maries, Nutritious Living, Cinnabon, Blue Bunny, Stoneridge, Paisley Farms, Mission Foods, Jones Soda, Free World Foods,Chateaux Cheese, MindFX and Orowest.

Specialties: Food Brokering
Marketing
Branding
Licensing
Package Development/design
Food Distribution

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Richard Jones – Stevenson Ranch, CA

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

 

Functional Expertise:

  • Public relations
  • Product management
  • Product development
  • Advertising
  • Content production
  • Corporate communications
  • Content acquisition
  • Competitive analysis
  • Billing
  • Media training
  • Regulatory affairs
  • Lobbying
  • Sales

 

Industry Expertise:

  • Telecommunications
  • Media and TV
  • Entertainment
  • Government

 

Biography:

Richard A. Jones is an Affiliate with Next Gen Marketing Group with more than thirty years experience in the entertainment industry, including cable television, radio, film, theater, publishing, and music. He has held senior management positions with Hawaiian Telcom, Verizon (FiOS TV), GTE (Media Ventures), State of Ohio, Astoria Film Studio, Coax Cable TV, and WCOL AM/FM. Jones is listed in Who’s Who in Entertainment, accredited by the Public Relations Society of America, and a published author. He holds a Master’s degree in Journalism and Bachelor’s degrees in Radio/TV/Film production and Theater from The Ohio State University. Jones has played a major role in launching a new television business for the telecommunications industry in such major markets as Boston, New York, Washington DC, Tampa, Dallas, L.A. and Honolulu.

He had lead multiple corporate teams with expertise in Product Management, Product Development, Advertising, Content Production, Public Relations, Corporate Communications, Content Acquisition, Competitive Analysis, Billing, Media Training, Regulatory Affairs, Lobbying, and Sales. Jones has first hand successful experience in new product launches against established competition, such as Time Warner, Comcast, TCI, and Adelphia, in gaining and maintaining market share. He has negotiated content distribution agreements with every major US and international cable and broadcast network. He has also been a national public speaker, and served on key committees for United Way of America and Tri-State, Boston College Center for Corporate Community Relations, The National Volunteer Center, Public Affairs Institute, The Conference Board, and The White House Points of Light Foundation.

 

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

 

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ROCKY MOUNTAIN REGION

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Resource Expert: Cynthia Corne – Louisville/Boulder, Colorado

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Product development
  • Product management
  • Digital marketing
  • User experience
  • Analyitics
  • Branding and communications
  • Public relations
  • Coaching and mentoring
  • Complex product launches

 

Industry Expertise:

  • Telecommunications
  • Software development
  • Food and beverage
  • Wireless
  • Architecture
  • Restaurant
  • Energy
  • Business services
  • Import/Export
  • Engineering services

 

Biography:

Digital Marketing, Customer Lifecycle, Analytics and User Experience focused marketer. Innovative Team Leader – direct and cross-functional. Entrepreneur. Intrapreneur. Strategist and practitioner. Industry firsts (VoIP, brands, high speed transaction processing, Convergence, 9-1-1 Auto-location and text, Sprint PCS/Wireless, new iced tea brand, other examples). B2B. B2C. Online. Offline. Demand Generation. Creative oversight. Writing, editing, P.R., Corporate Communications planning and execution. SEO/SEM.

Significant international experience including executive positions with oversight for Europe and Asia as well as supply chain management.
Title agnostic; look to support goals and achieve results.

Market differentiation achieved through value proposition and ROI evaluation against buyer priorities.

Over 15 long-term brands developed.
Over 100 products, services, and features implemented.
Strategic and tactical marketing plans and schedules including digital marketing, public relations, influence relations, discerning social media, agency management and collaboration.
Advocate, supporter of Agile product development.
Inventor for two awarded 9-1-1 patents (auto location team).

Manage all-size budgets for maximum goal achievement.

Industries include: Technology, Software development, Food and Beverage, Telecommunications, Wireless, Architecture, Restaurant, Energy, Business Services, Import/Export, Engineering Services

Products/Services include: SaaS, Cloud Services, Wireless, Convergence, Consumer Packaged Goods (CPG), Teas, Restaurant technology, Microsoft(tm) Hosted Exchange, Telecommunications, Software, Database Services, Analytics, 9-1-1, Next Generation 9-1-1, credit card integration, CRM.

Other SEO terms: salesforce.com, online payments, online ordering, reservations, credit card processing, user interface, UI, marcomm, touchpoint, competitive intelligence, emarketing, scrum, regulated, unregulated, global sourcing.

Specialties: Complex launches — brands, services, products, features, markets, channels — repeatable processes. Execution excellence. Best practices moved forward.
Coaching/mentoring is a strength.
Translating strategy into high impact, phased, prioritized, and multi-faceted tactical plans.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – Exec Level

HOURLY RATE – STANDARD/LIST

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Resource Expert: Laurie Webb – Lafayette/Boulder County, Colorado

Laurie Webb

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Online Strategy DevelopmentOnline Program DevelopmentProject & Team ManagementEvent Marketing & ManagementBranding and CommunicationsComplex Application LaunchesBusiness Requirements GatheringChannel Program DevelopmentUser Experience & ProfilingApplication IntegrationFunctional Application DesignSearch Engine Optimization (SEO)Social NetworkingContent DevelopmentWeb Site LocalizationManaging Language TranslationsSingle Sign-On (SSO)Web Analytics

 

Industry Expertise:

  • Works Across All IndustriesE-CommerceBusiness ServicesInternet MarketingInternet DesignSocial Media

 

Biography:

Laurie Webb is founder and owner of Webb Consulting, Inc. a Boulder, Colorado-based Company that provides global, on-line sales and marketing solutions to clients such as McAfee, 3Com, Polycom, Cisco Systems and Hewlett-Packard to name a few.  Laurie has over 25 years experience in online marketing and channel development. Laurie has worked with fortune 500 high-tech companies, as well as, small and medium-sized businesses including community colleges.  Laurie’s foundation comes from Apple Computer, where she spent almost 10 years working in various departments such as Developer Programs, Global Marketing, and eWorld.  Laurie’s consultant roles often include executive level project management, where she is responsible for global project direction, developing business and technical requirements, and defining overall web strategies.

Laurie has expertise in; establishing web business and functional requirements, ensuring user’s needs and expectations are met, creating competitive strategies, establishing key web performance indicators, identifying ways to integrate technical solutions and third party systems to establish on-line business process improvements, identifying needs for new web tools, working with the technology teams to ensure system, technical, user and business goals are aligned with web requirements, resolving global project issues, managing overall budget and resource planning, developing and facilitating communication strategies, managing project reviews aimed at achieving desired business and project results, implementing support solutions and training requirements, ensuring overall project progress,  performance, branding requirements, timing and client expectations are met.

Laurie graduated Santa Clara University with a B.S. in Political Science. She also holds an A.A. degree in Business Administration from DeAnza College.  Laurie enjoys traveling, sailing, scuba diving, and hiking the hills around Boulder with husband and two sons.

Application Knowledge:  Google Analytics, GoogleAds, WebTrends, SalesForce.com, Siebel / Oracle, SharePoint, Joomla, IBM Lotus, LinkedIn, Facebook, Eloqua, and a variety of different single sign-on products (SSO) such as Blowfish and SAML 2.0.

 

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Kelly Dwight – Denver, CO

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Business strategy
  • Marketing strategy
  • Business operations
  • Product development
  • Product management
  • Project management (PMO)

 

Industry Expertise:

  • Telecommunications
  • Media and entertainment
  • Energy
  • Entrepreneurship and start-ups
  • Professional services

 

Biography:

Kelly O’Neill Dwight is an Affiliate with NextGen Marketing Group. She is a dynamic, innovative results focused professional equipped with over 15 years of proven success delivering realized contributions through astute leadership of strategic initiatives to companies, clients and customers in the areas of business operations, marketing, professional services, project management  and product management.

In the span of her career, she has overseen multi-million dollar programs, managed  life-cycles from concept to sunset and directed global portfolios introducing new products and services within leading firms across multiple industries, including companies such as TCI, AT&T, ICG, Avaya, The Sports Authority and Encana Natural Gas. For seven years, with her affinity for learning, Kelly has served as an Adjunct Professor at the University of Denver – engaging students in and instructing them in Business Strategy, Technology Management and Project Management courses in the Professional Studies program.

Kelly specializes in alliance management, collaboratively orchestrating and building teams, developing executable roadmaps and plans, creating targeted communication, and implementing and delivering relevant solutions.  She has deep experience in strategic portfolio planning, PMO establishment and practice, directing the full product lifecycle, software development lifecycle (SDLC) and integrations and best practice process application.

Within her work portfolio, key initiatives encompass, the introduction of Digital Cable, High Speed Internet, HFC Telephony, ERP (JDE 8.9.-8.12), SaaS and ASP Solutions, Multi-channel Contact and Business Intelligence solutions, E-Commerce, Integrations and branding, organizational change management, custom software application development, network, infrastructure, business process and operational programs. Kelly’s breadth of experience in multiple arenas is coupled with a practical and pragmatic approach to translate business needs into well-defined sustainable solutions designed to fuel business growth, generate productivity and increase revenue and profit.

Kelly holds a Master’s degree in Technology Management (MOTM), and a Certificate in Project-based Management from the University of Denver, and is a practicing Project Management Professional, with the Project Management Institute. She attained her Bachelor’s degree from the University of Colorado double majoring in Communications and Psychology.  She also has a six-sigma Green Belt and her ITIL-V3 certification.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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CENTRAL REGION:

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Resource Expert:    Greg Crosby  (Iowa City, Iowa)   

crosby

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

 

  • Marketing Strategy/Marketing Plans
  • Vision and Differentiation
  • Innovation/Game Changing Strategies
  • Technology Marketing (Leveraging New Technologies)
  • Product Strategy
  • Product Development
  • Marketing Operations/ROI
  • Distribution Strategy/Sales
  • Branding and Marketing Communications
  • Competitive Positioning

Industry Expertise:

 

  • Works Across All Industries
  • 25 Years in Technology Sector
  • Broadband, Wireless, Cloud Computing, Data Networking
  • B-B and B-C
  • Small Business and Start-Ups
  • Professional Services

 

Biography:

Greg Crosby founded the NextGen Marketing Group in late 2007 after a successful executive career in the technology industry leading marketing teams for nationally recognized companies such as Sprint, US WEST/Qwest, TCI Cable and McLeodUSA. Greg defines his corporate career as being an “Entrepreneur-in-Residence”—driving new ideas, business concepts, products and marketing strategies for the firms he worked for. During his tenure he pioneered, developed and launched over 100 new products that created sizable new revenue streams for those firms and served as a national thought leader–speaking often on new business models and strategies for companies operating in the technology industry.

As a highly experienced senior Marketing executive and former CMO, Greg decided the traditional business models for providing marketing solutions to businesses were outdated, inefficient, costly and very frustrating. Too much waste was present in the current process and trying to find the right resources and services was always a challenge. So, Greg had a vision to create a new business model—-a comprehensive marketing resources and solutions company (a marketing resource eco-system) that assembled the very best marketing experts across the country bundled with a complete suite of leading marketing creative design, advertising services and now emerging technology platforms—delivered affordably and efficiently to businesses through flexible client payment programs to maximize productivity, minimize cost, and drive results. That idea and vision was the foundation of the NextGen Marketing Group™.

Prior to founding NextGen Marketing Group™, Greg spent 25 years in the technology industry as a senior Marketing, Strategy, Business Development and Sales executive. He has excelled in developing and launching new products and new business strategies, driving substantial revenue growth for companies such as Sprint, US WEST (now Qwest), TCI Cable (now Comcast), and McLeodUSA (now Paetec). Greg led the strategy, development and management oversight for Sprint’s High Speed Internet (DSL) programs, creating a new revenue stream of over $300M/yr. Most recently, Greg was the Group Vice-President of Marketing for a $700M regional telecom company named McLeodUSA where he created a strong marketing team that launched over 35 products, launched a national branding and communications program driving new messaging and positioning, and established a strong market management function to maintain preferred competitive position in all local markets.

Greg works today with NextGen Marketing Group™ clients across the country as an outsourced executive, advisor, and business counselor helping businesses tackle their toughest strategic and tactical marketing challenges and transform their Marketing/Sales business models. Greg is available as part of the NextGen Braintrust™ team to work directly with clients as needed.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-LEVEL AND EXEC

HOURLY RATE – STANDARD/LIST

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Resource Expert:    Dennis Huber – Overland Park, KS

Dennis Huber

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Product Strategy
  • Product Development
  • IT Systems and Technology Strategy
  • Operational Management
  • Vision and Differentiation
  • Competitive Positioning

 

Industry Expertise:

  • Telecommunications
  • Wireless
  • Wireline
  • Data Networking

 

Biography:

Dennis Huber is President of MJH Consulting, LLC.  He is a seasoned executive who has a history of successfully leading dynamic organizations to achieve improvements in revenue growth, cost management and operational performance.  It is his understanding of Network and Information Technology coupled with his marketing experience, understanding of business processes, strength in building teams and ability to work across organization boundaries that has made him so effective.

With more than 30 years experience in Telecommunications, Dennis has held executive positions in Marketing, Product Development, IT and Network.  Prior to founding MJH Consulting, he held the position Executive Vice President Network Services for CenturyLink ($24 Billion global telecommunications and data hosting provider).  While at CenturyLink, Dennis led the CTO, CIO, Product Development, Network Engineering, Design and Construction organizations.  During this tenure some of his key accomplishments were the design and construction of CenturyLink’s National and Local Broadband Network’s, launch of IPTV video service and build-out of IP services.  His team established and built the network’s target architecture, integrating CenturyLink’s local and national networks and developed a Product Roadmap projected to generate over $1B in new revenue.  Dennis was accountable for generating over $150 M in cost savings via synergies associated with acquisitions and was responsible for CenturyLink’s $2.3B capital program and an organization of more than 5000 associates.  Prior to CenturyLink, Huber held senior executive roles at Embarq (SVP Network Services, IT and Corporate Strategy), Sprint North Supply Sprint (President), Sprint PCS (SVP Network and IT)and Sprint Long Distance (VP Network, IT and Product Development)

Dennis currently serves on the Boards of Horizon Analog, EyeVerify and Rockhurst University Continuing Education Center.  He has a BSBA, Double Major:  Management and Marketing, Rockhurst University, Kansas City, MO and a MBA from Rockhurst University, Kansas City, MO.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-LEVEL AND EXEC

HOURLY RATE – STANDARD/LIST

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Resource Expert:    John Garcia – San Antonio, Texas

 John Garcia

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Strategic Development

  • Marketing

  • Sales

  • Operations and Project Management

  • Product Innovation & Management

  • Distribution Strategy and Management

 

Industry Expertise:

  • Telecommunications
  • Wireless
  • Wireline
  • Retail

 

Biography:

John experienced over 33 years on the leading edge of the telecom industry as a recognized leader of innovation and successful general management. He has been one of the driving forces in the explosive growth in wireless voice and data with global leaders in the telecom industry. His last 14 years in telecom were with Sprint Inc. where he held various senior level positions including President of the CDMA Wireless Business Unit. In this position John was responsible for over $27 billion in revenue, P&L for the business unit, strategic direction and marketing. During this period he led major branding, product and service initiatives including the “Now Network” campaign, the launch of Samsung’s first response to the iPhone (The Instinct), and the revolutionary “Simply Everything” rate plan.

 

Previously, Garcia was Chief Marketing Officer for Sprint, responsible for the $900 million Advertising and Sponsorship programs, pricing, product development and marketing research and CRM. He also held the position of SVP of Product and the SVP Sales and Distribution. During these tenures he also managed the Handset division responsible for partnering with various international manufacturers in developing, purchasing and managing $4-5 billion in equipment annually – this included forward and reverse logistics management. Garcia also introduced the MVNO concept to the US and developed programs resulting in partnerships with innovative carriers such as Virgin Mobile, ESPN, Disney and Boost Mobile.

 

Prior to his role as President, John served as President of Sprint’s Joint Venture with Comcast, Time Warner Cable and Cox Communication. He led the effort to build a comprehensive strategy around the convergence of mobile communications with home information and entertainment. This venture eventually became Clear Wireless.

 

After leaving Sprint, John has had several extended consulting roles with major companies. In the role of Chief Sales and Marketing Officer, he helped YRCW, the nation’s largest LTL transportation carrier revamp their sales and marketing efforts as they faced a severe financial situation. Their revamped sales strategy and operating plan was an important ingredient in their return to financial stability and market success.

Garcia most recently assisted vRide, a company held by the TPG investment firm. In the role of Chief Revenue Officer, John led a rebranding campaign for the nation’s largest “van commuter” company formerly known as VPSI. He also reorganized the field team to become more sales focused, developed sales training, operations guides, commission programs and a company-wide sales culture. John also led the rationalization of the company’s customer facing IT platforms and the development of a new website.

 

John now spend much of his time with charitable initiatives in San Antonio including a project to fund and build a new college preparatory high school targeted at serving the underprivileged of the city.

SERVICES OFFERED (H, M, CP, CR)

 

RESOURCE LEVEL – C-LEVEL AND EXEC

 

HOURLY RATE – STANDARD/LIST

 

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Resource Expert: Jan Crosby (Iowa City, Iowa)

 Jan Crosby Photo (2)

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Product Management
  • Business Operations
  • Financial Management
  • Marketing Strategy

 

Industry Expertise:

  • Professional Services
  • Real Estate
  • Small Business
  • Start-Ups
  • Health Care
  • Insurance

 

Biography:

 

Jan Crosby is a seasoned business executive with extensive experience in the Health Care, Financial Services, Insurance and Real Estate industries—having developed and managed strategic marketing programs for such companies as Blue Cross/Blue Shield, Metropolitan Life Insurance, Frontier Health Plans and Lepic-Kroeger Realtors.

Jan specializes in product management, product strategy, business operations, product development, market development and marketing strategy. She is extremely detail oriented and possesses the unique skillset of being able to think strategically, but execute very well tactically. Jan also is strong at sales and business development—determining effective strategies to grow business relationships to drive sales growth. She also has excellent financial skills and can assist in developing business plans, financial statements, and accounting practices for your company.

Jan holds an undergraduate degree in Accounting from The University of Central Missouri and an MBA from Rockhurst University. She has a strong balance of financial, strategy, marketing, sales and operational skills and is an available resource to work with clients across the country as a member of the NextGen BrainTrust™ team.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – Exec Level

HOURLY RATE – STANDARD/LIST

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Resource Expert: Joni Silverstein-Sexton (Ottumwa, Iowa)

 Joni Silverstein

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Marketing Strategy
  • Marketing Operations
  • Strategic Planning
  • Business Development
  • Partnerships
  • Promotions and Marketing Communications

 

Industry Expertise:

  • Media and Entertainment
  • Non-Profits
  • Small Business

 

Biography:

Joni serves as a affiliate at NextGen Marketing Group and is located in Ottumwa, Iowa. Prior to joining NextGen Marketing Group, Joni served as VP/Market Development-Newspaper Division at Gannett Co., Inc. Joni serves on the board of Delmarva Education Foundation.

Joni attended University of Delaware and studied Liberal Studies and earned a Masters degree in 2008. Joni’s core expertise includes Strategic Planning and Business Development based on audience needs.

Joni enjoys Outdoor activities including hiking, biking and kayaking, traveling and reading.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec Level

HOURLY RATE – STANDARD/LIST

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Resource Expert: Chuck Gysi (Davenport, Iowa/Quad Cities)

 Chuck Gysi

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Leadership
  • Crisis Communications and Planning
  • Management
  • Training
  • Publication Design, Creation, Content and Direction
  • Marketing Planning
  • Branding and Brand Protection
  • Media Training
  • Coaching and Mentoring
  • Media Relations/PR
  • Crisis Communications Planning
  • Social Media
  • Writing/Editing
  • Graphic Design

 

Industry Expertise:

  • Media
  • Non-Profits
  • Small Business

 

Biography:

Chuck Gysi is a NextGen Marketing Group affiliate who is a seasoned professional with extensive experience in the news media, public relations and marketing. He is ready to bring these talents to your business or organization. As a journalist and marketer, he knows what it takes to pitch your information to other journalists. He knows how to deliver your message effectively, whether you are a Fortune 500 business or a non-profit organization.  He can produce news releases that get used because of his engaging news writing ability that gets editors in overworked newsrooms to print most releases verbatim.

Chuck has served as the editor of daily newspapers and a magazine and also has been a marketing vice president for a large regional non-profit organization. During his tenure with one organization, he was responsible for growing $6+ million in product sales each year. At another organization, with his assistance in making the organization more visible in the region, endowment growth climbed from $20 million to $40 million under his watch. He has worked with other non-profits, too, and can offer assistance from development of marketing plans, fund-raising with necessary collateral and its creation, training, media relations, publication development or oversight, and more. His extensive communications background can be just what your business or organization needs to move forward.

Chuck Gysi also is recognized among his peers as an expert in social media. He’s been engaged online for years and has been on the Internet since the early 1990s. He can set up social media venues and manage the content so that your customers, followers or members have fresh information at all times. If you aren’t active daily on social media, you are losing customers and members.

Additional services include publication evaluation and overhaul, if necessary. Every organization should have some form of communications with its clients or members. Publications can range from magazines to email blasts. In the past, Chuck has redesigned publications from newspapers to non-profit newsletters and magazines. If your publication has outlived its functionality, it’s time to step back and take a look at its mission and delivery.

Chuck also is an expert media relations manager and offers crisis communications consultation, whether it’s planning for a crisis, training key personnel or assisting with the delivery of the proper message during an actual crisis. For crisis situations, Chuck can be on call 24/7/365 for assistance. He also can bring to the table his expertise as an emergency planner and responder in the emergency services sector.

In addition, Chuck is a precise writer and accomplished editor who can make your presentation sharp with the correct phrasing, whether he produces the right words or assists your own writing style. If you need those words packaged, graphic design production services also are available.

Chuck holds a bachelor’s degree in journalism from the Temple University School of Communications and Theater in Philadelphia, Pa., and lives in a rural farming community in Illinois south of the Quad Cities of Davenport and Bettendorf, Iowa, and Moline and Rock Island, Ill.

 

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec Level

HOURLY RATE – STANDARD/LIST

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Resource Expert: Yosi Heber – Oak Park, MI

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Marketing Strategy
  • Product Development
  • Strategic Planning
  • E-Commerce
  • Digital Strategy & Marketing
  • Digital/Social/Mobile Competitive Benchmarking
  • Mobile Marketing
  • Social Networking
  • Web & Digital Analytics
  • B2B Marketing
  • Search Engine Marketing
  • Executive Training – Digital Best Practices
  • Consumer Marketing
  • Sales Management
  • Branding & Identity
  • Private Equity
  • Lead Generation
  • Start Ups
  • Shopper & Channel Marketing
  • Pricing Strategy

 

Industry Expertise:

  • Consumer Packaged Goods
  • Food
  • Pharmaceutical
  • Health Care
  • Retail
  • Financial Services
  • E-Commerce
  • High Tech
  • B2B Services
  • Heavy Industry
  • Publishing

 

Biography:

Yosi Heber is the Founder and President of Oxford Hill Partners, LLC, a strategic marketing firm that helps companies maximize their website, digital, social networking, and mobile marketing revenue potential and strategies, and classical marketing/sales planning. His clients include global giants Procter & Gamble, Novartis, Pitney Bowes, Nestle, United Health Group, Krispy Kreme, Textron, Readers Digest, Empire Kosher, and Clorox. He is known for creating the patent pending EQ Pulse™ strategic and competitive digital/mobile/social benchmarking frameworks used for over 100 of the world’s most famous B2C and B2B brands.

After receiving his MBA from Wharton, Yosi became marketing manager on Jell-O at Kraft General Foods. Since then, he has built a highly successful track record in EVP, CMO and GM positions across multiple industries in the US and Europe. He spent over 13 years at Kraft and Dannon where he invented the $800 million dollar kid yogurt category and launched the most successful new kid cereal of the decade, Post Marshmallow Alpha Bits.

Over the past 15 years, Yosi has accumulated profit achievements driving hundreds of millions of dollars in new digital, mobile, social and web related revenue streams. Before founding OHP in 2006, he spent four years as CMO of Barry Diller’s IAC/InterActiveCorp’s EPI Division where he worked closely with digital giants Expedia, Ticketmaster, Match.com, and Lending Tree.

His rare combo of senior “C-Level” classical marketing/management expertise, coupled with solid digital, web, social, and mobile marketing “street smarts” make him a highly sought after speaker at major conferences, in-house executive training seminars, and universities, including Harvard, Columbia, Yale and Wharton Business Schools, The DMA, ad:tech, and Conference Board…from London to Buenos Aires to San Francisco. His work has been featured in diverse publications such as The New York Times, USA Today, DM News, and Advertising Age.

 

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level

HOURLY RATE – STANDARD/LIST

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Resource Expert: Madan Jagernauth (Plano, Texas)

Madan

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Product Management
  • Marketing Strategy
  • Strategic Planning
  • WIMAX and LTE
  • Cost Management
  • Business Development

 

Industry Expertise:

  • Telecommunications
  • Wireless
  • Broadband
  • Internet

 

Biography:

Madan Jagernauth founded FutureMobile Service, LLC in 2013 after more than twenty years in the wireless industry, providing leadership roles for internationally recognized companies like Huawei Technologies and Nortel. During that period, he served in various roles of increasing responsibility in marketing, product management, business development, technology strategy and operations. He has provided marketing and product management leadership across all generations of wireless access technologies, including strategic planning, technical marketing and product planning. He has provided the strategic and tactical leadership to launch pioneering wireless broadband products, working both with internal engineering teams and development partners.

With a Master’s degree in Engineering and an MBA in Telecommunications Management, Madan brings an understanding of technology, business acumen and a focus on providing innovative solutions to solve real-world problems. The focus is on the application of technology to create end-user value rather than the definition of technology.

Today, Madan applies this broad experience, focus and understanding of the evolving wireless industry landscape to provide wireless solutions for clients in the United States, including market analysis and forecasts, business analysis and planning, requirements analysis and wireless communication applications.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: John Lee – Dallas, Texas

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Social media and Web 2.0
  • Advertising
  • Marketing strategy
  • Brand communications
  • Integrated marketing
  • Internal communications
  • Client relationships
  • Project management.

 

Industry Expertise:

  • Technology
  • Airlines and transportation
  • Retail

 

Biography:

John serves an Affiliate at NextGen Marketing Group and is located in Dallas, TX. John also serves as CEO at Digital Growth Strategies. Before arriving at Digital Growth Strategies, John served as DIrector, Integrated Marketing Communications at Parago. Prior to that, John served as VIce President, Account Supervisor at Temerlin McClain. Earlier in his career, John served as Account Supervisor at The Richards Group and John served as Media Planner at The Richards Group.

At present, John is a member of American Marketing Association.

John attended University of Alabama and studied Advertising, Marketing and earned a Bachelors degree in 1984.

John’s core expertise includes Advertising, Marketing, Brand Communications, Integrated Marketing, Web 2.0, Social Media, Internal Communications, Client Relationships and Project Management.

John enjoys Travel, Hiking, Scuba Diving, Running, the Beach, Reading, Alabama Football, Chelsea FC and Spending Time with my Family.

 

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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EAST REGION:

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Resource Expert: Mark Crepeau  (Ormond Beach, Florida)

Mark Crepeau

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Sports Marketing
  • Marketing Innovation
  • Experiential Marketing
  • Direct Marketing
  • Measurement, Valuation and ROI Models
  • Marketing Ideation
  • Traditional & Digital CRM

 

Industry Expertise:

  • Sports Industry
  • Technology Sector
  • Small Business
  • Advertising

 

Biography:

 

Mark Crepeau brings nearly 25 years of Experiential, Partnership and Sponsorship Marketing expertise focused on sports/entertainment industry.  Mark has held a variety of senior level marketing positions for corporate clients, marketing agencies and with property rights holders. He has spent his entire professional career building marketing partnerships that deliver memorable customer experiences while also delivering measurable results against predetermined ROI and ROO benchmarks.  With his proprietary partnership process combined with his own brand of innovation, he has been able to put both clients and companies on the path to marketing success.

Over his career, Crepeau has worked on partnerships that have included some of the biggest sporting events in the world including The Olympic Games, Super Bowl, The Masters, NCAA Final Four, BCS Championship and the DAYTONA 500.  While working with the Suntory Water Group in 1991, he was challenged by the senior management of the company to prove that the consumer and event marketing activities that the company was engaged in was delivering results for the company.  Crepeau has never stop finding the solution to this challenge for “best in class” brands like BMW North America, The Home Depot, Sears, Sprint and Coca-Cola.  More recently, Crepeau has worked with emerging technology companies, like Ovations Management Solutions, to provide high tech and digital solutions to this challenge.  Crepeau’s landmark career accomplishments include the creation of the BMW Ultimate Drive for the Susan G. Komen Foundation, which raised nearly $15M to find a cure for breast cancer in a ten year span and development of a three year multi-media marketing plan for the ESPN College Game Day built by The Home Depot partnership.

Born in Milwaukee, WS, Crepeau spent most his childhood in the Sunshine State, where he received his undergraduate degree in Marketing Communications at Florida State University. He and his wife, Suzanne (a Florida native) have two daughters and reside in Ormond Beach, FL. When he is not providing clients with dynamic marketing solutions, Crepeau can be found out on the golf course or cheering on one of his life-long favorite sports teams: Florida State Seminoles,Tampa Bay Buccaneers, Atlanta Braves and Orlando Magic.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Joe Roche – Myrtle Beach, South Carolina

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Strategic marketing plans
  • Direct marketing
  • Catalog marketing
  • Shopper marketing
  • Circulation
  • Long range planning
  • Strategic positioning
  • Channel development
  • Store opening circulation effects
  • Catalog production
  • Sales forecasting
  • Data analysis and testing .

 

Industry Expertise:

  • Retail
  • e-commerce
  • Professional services
  • Small business

 

Biography:

Joe serves as an Affiliate of NextGen Marketing Group. Prior to joining NextGen Marketing Group, he served as a Principal at Sandhill Marketing. Before arriving at Sandhill Marketing, Joe served as VP of Marketing at Prefer Network and VP Bus Information Services at CORE Marketing. Prior to that, Joe served as Director of Marketing at J Crew, and as Director of Marketing at Talbot’s. Joe began his direct marketing career at LL Bean in Maine.

At present, Joe is a member of the DMA and NEMOA.

Joe attended Miami University where he studied MBA Finance and earned a Masters degree.Joe earned a BS in Math at The Ohio State University.

Joe’s core expertise includes Circulation, Long Range Planning, Strategic Positioning and Channel Development, Store Opening Circulation Effects, Catalog Production, Sales Forecasting, Data Analysis and testing .

In his personal time, Joe enjoys Travel and Photography.  He bicycled across the US in 2007 with his sons, visiting Baseball parks along the way.  They have visited over 20 parks so far.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Mike Hurley – Raleigh, North Carolina

Mike Hurley

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Sponsorships
  • Brand strategy
  • Sports marketing
  • Event management
  • Public relations
  • Social media
  • Promotions

 

Industry Expertise:

  • Sports
  • Media
  • Financial services
  • Digital/Mobile

 

Biography:

Michael Hurley is President of Intangibles, LLC., a sports marketing consultancy
based in Raleigh, NC. He joined Intangibles, LLC. as Vice President in April, 2010
after more than 20 years in the sports marketing and media industries. He has
significant experience in negotiating and activating sponsorships, as well as multimedia
rights agreements. He works with partners such as Charlotte Motor Speedway,
the Durham Bulls, USA Baseball and Pepsi Bottling Ventures.

Prior to his current position, he was Director of Broadcasting and Corporate Sales for
the Carolina Hurricanes of the National Hockey League where he was responsible for
all corporate sponsorships, suite sales and broadcasting, and worked with partners
such as Anheuser-Busch, Chevrolet, GlaxoSmithKline, John Deere, Pepsi-Cola and
Time Warner Cable. During his tenure the team achieved both the largest single
sponsorship commitment and largest promotional giveaway in franchise history.
During this period the team was also recognized by both Turnkey Sports and ESPN
for enjoying some of the highest sponsor perception ratings in all of major league
sports.

Prior to the Hurricanes, he was General Manager for Capitol Sports, a leading
producer and distributor of multi-media sports programming.
He has also the managed sales organizations representing properties in the NFL,
NHL, NASCAR, ACC, Big East and Minor League Baseball.
He has been featured in IEG Sponsorship Report, Sports Business Journal and Team
Marketing Report, and is a regular contributor to Sports Networker.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level, Exec Level

HOURLY RATE – STANDARD/LIST

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Resource Expert: Andrew Richardson – Westminster, Maryland

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Marketing research
  • Design and management of survey research projects
  • Tabulation and coding of survey research data
  • Analysis and reporting of survey results in crisp, clear PowerPoint presentations.

 

Industry Expertise:

  • All industries

 

Biography:

Andrew serves as owner and CEO of Lucidity Research, LLC.  Lucidity Research provides accurate, reliable and fast solutions for market research needs.   Lucidity specializes in:

  • Design and management of survey research projects
  • Tabulation and coding of survey research data
  • Analysis and reporting of survey results in crisp, clear PowerPoint presentations.

Prior to founding Lucidity Research in 2002, Andrew served as Director of Syndicated Research Operations at Fulcrum Analytics and as Manager of Data Services at Find/SVP’s Emerging Technologies Research Group.

Andrew is a member of Marketing Research Association and is professionally certified as a PRC by the MRA.

He earned a Bachelors degree from the State University of New York College at Geneseo in 1991 and a Masters Degree from the University of Connecticut in 1993.

Andrew resides in Westminster, MD with his wife, two children and border collie, with summers at a cottage on Lake Ontario.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – Exec Level

HOURLY RATE – STANDARD/LIST

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CANADA REGION:

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Resource Expert: Anne Claveau – Toronto, CA

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • 1-1 multi-channel direct marketing
  • CRM
  • Corporate communications
  • Database marketing
  • Business process management
  • Marketing strategy

 

Industry Expertise:

  • Financial Services
  • Telecommunications
  • Retail
  • Non-Profit

 

Biography:

Anne serves as an Affiliate at NextGen Marketing Group and is located in Toronto, ON. Prior to joining NextGen Marketing Group, Anne served as President & Owner at Bagheera Consulting Inc. At present, Anne is a member of Canadian Marketing Association and Canadian Direct Marketing Association.

Anne attended University of Alberta and studied MBA – Specialization in Marketing and earned a Masters degree in 1994. Anne also attended The Institute for Computer Studies and studied Computer Programming and Systems Analysis and earned a Bachelors degree in 1995 and University of Toronto and studied 4-year BA – Specialization in International Relations and earned a Bachelors degree in 1984.

Anne’s core expertise includes Customer Relationship Management, one-to-one multi-channel direct marketing, corporate communications, database management, business process management and marketing.

Anne enjoys Tennis, golf, running, biking, reading, piano and traveling.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL -C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Pierre Boutin – Saint Lambert, Quebec

CLICK HERE TO SCHEDULE AN ADVISORY SESSION

Functional Expertise:

  • Advertising
  • Marketing strategy
  • Promotion and sponsorship
  • Branding and design
  • Media relations
  • Publishing
  • Business development

 

Industry Expertise:

  • Financial Services
  • Telecommunications
  • Consumer Packaged Goods
  • Non-Profit
  • Tourism & eco-tourism
  • Travel & leisure
  • Spa / wellness
  • Retail (pharmacy & food)
  • Publishing/magazines
  • Car racing
  • Entertainment
  • Transport
  • Business to business.

 

Biography:

Pierre is a graduate in marketing at the University of Québec in Montréal, and has more than 20 years experience in marketing (planning & execution), advertising, promotion & sponsorship, branding & design, media relations, publishing and business development.

Pierre has acquired marketing skills and developed them through a series of functions such as: business owner and developer, marketing director, project director/account executive (advertising agencies) and sales representative.

Pierre has worked with large Canadian companies like Royal Bank of Canada and Canadian Liquid Air. He spent much of his career working with advertising agencies based in Montréal with different accounts. To name a few : Jean Coutu (pharmacy chain), United Way of Greater Montréal, STM (Montréal transit system), Metro-Richelieu (food chain), Télé-Québec (television network), Tourism Québec (ministry of tourism), Mont-Tremblant region (office of tourism), Phi Solutions (consumer’s goods), Pharmamind (vitamins and supplements), Montréal Museum of Fine Arts, St.Lawrence Dolphins (high speed Russian hydrofoil water transportation), Spas Relais santé (Québec certified spas resort network) and many others.

Pierre has done a lot of work that has required coop advertising, promotion & sponsorship, partnerships specifically in tourism, consumer’s goods, spa / wellness and car racing. In the early 90′s, Pierre also launched TourismExpress, a publishing company specialized in travel & leisure.

He’s been managing his own consultant business over the last 10 years. Based in Montréal, a bilingual city of 4 M people, Pierre has worked on numerous projects on three different markets : Canada, US and Québec (French-English). With his experience in the province of Québec and its specific culture and language, Pierre works regularly with Canadian and American clients. He has acquired overall experience in marketing management and business development by acting as outsource marketer and helping some American and Canadian companies over the years to introduce products and services in Canada/Québec and also assisting Québec companies expanding in New England and Canada.

Pierre has very good knowledge of industries like: tourism & eco-tourism, travel & leisure, spa / wellness, consumers goods, retail (pharmacy & food), publishing/magazines, car racing, non profit organization, entertainment, transport and business to business.

Entrepreneurial and likes the challenge of developing new products and services with start up businesses.

Pierre was on the board of directors of the American Marketing Association, Montreal Chapter, for many years as he initiated the first “Marketer of the Year” award program in the province of Québec. He is now an active board member of the Voboc Foundation, an organization supporting young adults with cancer, part of the Lance Armstong alliance. He has developed their new branding.

He nurtures two main passions: sports, playing hockey twice a week and culinary / cooking.

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec

HOURLY RATE – STANDARD/LIST

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Resource Expert: Kattia DahDah – Guatemala City, Guatemala

Kattia

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Functional Expertise:

  • International and Latin America Business Strategy
  • Strategic Planning
  • Business Development
  • Integrated Communications
  • Cross-Cultural Branding
  • Marketing and Public Relations
  • Social Media Outreach
  • Art Direction, Advertising and Graphic Design
  • Editorial, Copy and Translation

 

Industry Expertise:

  • Cross-industry expert
  • Consumer packaged goods
  • Real estate
  • Retail
  • Professional services

 

Biography:

An experienced professional with 20 years in international markets, Kattia Dahdah has enhanced her expertise with a deep sense and understanding of people, cultures and business after living and working in multiple countries.

Kattia specializes in strategic market and business planning, cross-cultural branding & multicultural communications. She is an entrepreneur, writer, designer, business coach and strategist; she has worked for multi-million dollar conglomerates in different industries, as well as developed several businesses of her own.

Since 2000, she has developed an international consulting practice through her company, KD Strategic Consulting — KDSC for short. This boutique business development and communications firm provides global clients with a diverse portfolio of services.

Her mission is to assist clients to build their brands, position them strongly within their particular designated market areas, and develop their scope and projection of business over time.  She offers practical and targeted solutions, as well as hands on day-to-day management of all communications needs and activities, developing strategies that produce positive results. She can undertake projects at any stage, from planning stages to launch and execution.

Kattia is also currently developing an international distribution and marketing firm with the objective to distribute mass-market consumer products, develop new business opportunities and provide marketing services to worldwide retailers. This is a long-term project that has been in the making since the year 2010 in collaboration with another colleague and business partner; their first project is ready to launch. Since 2004, Kattia has also been an international art dealer and curator, representing leading Latin American artists, mostly consulting and structuring deals for private collectors. In 2007, she opened an “art space” in Phoenix to promote local investment in contemporary Latin American art, and has another in Guatemala City.

Kattia has been an active philanthropist for over 23 years, assisting in various ways through different Foundations and Non-Profit Organizations.  Giving back is an important part of her life — in personal, professional and social spheres. She is always willing to collaborate on projects to help assist when possible.

Specialties

• Global business and strategic planning
• Strong multicultural expertise, and ability to work in several languages; Trilingual
• Developing short to long-term integrated communication plans
• Marketing and PR campaign design and execution, CRM & Social media outreach
• Product and business launches
• International business development
• Latin American art consulting, acquisition and sales; collection building assessment
• Fund raising, project management & marketing for non-profit organizations

 

SERVICES OFFERED (H, M, CP, CR)

RESOURCE LEVEL – C-Level and Exec Level

HOURLY RATE – STANDARD/LIST

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