"We were looking for fresh ideas and experienced marketing professionals who understood our business and could help us develop a strong market position for our company. We also needed to launch our new strategy in an aggressive and effective manner that would break through the clutter of our competitors and create a memorable brand position. The NextGen team came in and offered their experience and expertise and exceeded our expectations delivering a very robust plan and drove the execution for us. We could not be happier with the results and have renewed our agreement for 2009".
co-founder and CEO, iTEMize Technologies
iTEMize Technologies, LLC is a leading provider of Telecom Expense Management (TEM) software and managed services for medium-sized business across the U.S. iTEMize solutions help these businesses track and manage their comprehensive telecommunications expenses across their fixed and mobile telecom services.
Project Scope >> NextGen Marketing Group™ was hired in 2008 to help the management team develop a fresh marketing strategy to aggressively launch iTEMize Technologies in a more robust way on a national basis. Work consisted of developing a new brand and messaging strategy executed across a new website, virtual brochure, new marketing materials, public relations, and channel support programs.
