AirCell

AirCell is an Itasca, IL-based company who is developing a new Wi-Fi broadband Internet service for the Commercial and Corporate airline industry which will begin launching across the U.S. in early 2008.

Project Scope >> Helped design and implement detailed project management and program tracking process for senior management to use in tracking multiple critical work projects for marketing and sales milestones leading up to market launch of new services. Also designed structured product development process for enhancements and future innovations so company resources and priorities can be well managed going forward. Assisted product strategy team in evaluating potential content partners and brokered several strategic partnering discussions to benefit marketing strategy and product design.

Client Testimonial >>

“NextGen Marketing Group was an excellent resource for AirCell to use as we started up our new Broadband Services program and were building our team. We had very limited resources, tight development timeframes, and had to build strong momentum towards our market launch. Mr. Crosby is a well-proven and experienced executive who immediately blended in with our team and helped design strategies, processes, and programs that saved us significant time and is paving the way for our successful launch.”